Five years ago, it was all about UX, but we saw through that. At the time, we were pretty stoked about figuring out the best way to get to answers in product design (still are!). However, we realized that there aren't a lot of designers out there that understand what it actually means to be a product designer.
The Values of a Product Designer
Product designers not only need to have a core set of skills, but a few key values as well. Embodying these values is just as important as being able to solve an interaction design problem or code up a page.
Balancing customer needs and business goals
This is the bread and butter of a product designer — the baseline requirement. If a designer isn't able to do this, they're not a product designer. Why? Because product designers should aim to find that sweet spot between customer needs, business goals and technical feasibility. These three areas are what blur the lines between a designer and a developer in the "traditional sense, " and the reason why we've done away with those tired concepts at ZURB.
Keeping an open mind
Product designers get excited about new ideas, and doesn't always shoot things down. In turn, they aren't afraid to question their decisions, or let other people build off their ideas.
Knowing when to say no
Conversely, a product designer also knows when to say "no." More importantly, she'll know how to say no — backing up her decisions with data, customer feedback or her own past experience. Because she understands the customer needs, business goals and technology, she's able to justify her design decisions and move the product forward rather than run around in circles.what solution has a ph of 7 why startup india failed how product teams work startup who is agent stroud whose manager of derby when system is consistent startup who ends up with dalmi why design systems how far answer what project management how much teaching assistants get paid how development leads to democracy when manager ask for feedback how many solution does the system have how often to maintain muscle from where i get product key who started whose line is it anyway why development is important why design matters why startup india failed where is origins product from how smart solutions which manager has the most trophies who buy products and who use product how technology affects our lives where develop film how teaching has changed whose science was first called psychology where to set up signature in outlook road map where i am when solutions of nacl and agno3 are mixed which solutions would you use where to design t shirts how much design business card what solution to use for window tint entrepreneur who is skeptical garnier products what solution to use for window tint why technology is good for society where lauren london from where london is located who system of government how many startup companies are there in india where teaching and learning come together where is derby from london